Creating not building
M2O group is a small consulting company offering its expertise in the field of construction and project management.
Visual identity represents the contemporary approach to the common signage technique used on construction sites.
Even though we used a safe road in connecting this logo with its work field our goal was also to make it noticeable. To achieve that we used a combination of strong color pallets and large-scale applications and managed to diversify this company from its competitors.
As part of the visual identity, we delivered new logo artwork, stationery design, and an elementary set of guidelines.