Ritz-Carlton Residences

A Reflection of You

DESIGN

It is a rare way of living that truly reflects style and aspirations through a collection of the finest luxury residences located conveniently at the nexus of Baku city centre.

Approached to collaborate on the rollout of the residential sales campaign and collateral for the prestigious Ritz-Carlton Residences in Baku, together with their team we crafted a strategy and materials that reflect the brand’s iconic luxury and sophistication.

The rollout included a comprehensive 360-degree campaign executed in three languages, integrating print, digital, and experiential elements. This approach ensured seamless communication across diverse audiences while maintaining the brand’s iconic luxury and sophistication.

By blending local cultural nuances with a globally recognized standard of elegance, the campaign successfully positioned the residences as the pinnacle of opulence in Baku.