A room full of possibility

Blue Room is a new concept space in Porto Montenegro, Tivat, offering a program of live music, DJs, workshops including expert panels, sports, art exhibitions, book presentations, and film screenings. A unique setting with experience for all.

The branding process took inspiration from Blue Room location, a (blue) warehouse with striped embossed walls, and its diverse content. Aside from having to portrait the industrial look logo also communicate the message of “infinity” possibilities. A secondary color system is used to communicate more efficiently promotional content.